COVID-19 Implications on the Packaging Industry for 2021
November 24, 2020
As the COVID-19 crisis continues, the entire packaging supply chain has been forced to adapt to extraordinary new demands. Ducker examines how the industry has responded so far and considers the possible long-term implications. Uncertainty is inherently stressful. If you work in an industry such as packaging, where foresight and constant planning is a necessity, … Continue reading COVID-19 Implications on the Packaging Industry for 2021
STRONG BUILDING AND CONSTRUCTION DIY SALES POINT TO POSITIVE GROWTH FOR THE INDUSTRY
August 21, 2020
In April of this year, Ducker consultants and team of building and construction experts released with DuckerFrontier ,”Covid-19’s Impact on Residential and Nonresidential Construction and Leading Segments for Growth Post Pandemic” a forecast and outlook report that identified the potential for increase in home remodeling and DIY efforts for nesting in place and upgrading spaces. The recent earnings release by Lowes and Home Depot affirms Ducker’s prediction and provides further insights to the changing dynamics of the US construction industry.
Customer Segmentation in B2B: A Great Marketing Tool for Customer Centricity
July 27, 2020
In B2B, and even more in industrial sectors, marketing segmentations are often poorly understood – and underutilized. The “PUSH” culture still thrives, usually driven by a product or service, rather than by the customer.