As the world changes, technologies improve and companies grow/expand, the need to understand the industry channel and specific market value chains are a necessity.
Industry data forecasts are key tools for heavy equipment businesses to plan, strategize and define the appropriate actions in anticipation of market growth or downturn.
The unexpected market dynamics which have plagued 2020 have created considerable challenges for forecasting the revenue potential within the Heavy Equipment industry.
In-depth Interviews (IDIs); ethnographic field observation; intercepts/mystery shopper; dyad, triad and focus groups; experiential product clinics; competitive intelligence; interactive media; blogging; journaling; communities and organic analysis; text analytics
Companies across the full spectrum of industry, from machinery and equipment High-volume telephone IDIs; customer communities; quantified product testing clinics; technical respondent polling; monthly/quarterly tracking programs
Digitally, we are all more connected than ever. Ducker leverages that connectivity to help you achieve your business outcomes through customized online communities.
Ducker online communities give you the opportunity to engage with clients and specifiers to gain real insights in real time. Using these innovative, immersive tools, you can maintain an ongoing conversation with your customers and get in-depth feedback you can use.
All forms of research, conducted correctly, offer insights that can help lead you to your business goals. Online communities deliver an added dimension that complements traditional research activities.
Discover what General Managers, Fleet Managers, Technical Managers and Operations Managers already know—Ducker’s online communities are an incredible source of consumer insight.
Managing Principal and EU President